Mary Theobald Marketing & Communications

University of Kansas Hospital Expands Web Content

December 4, 2006 - The Kansas City area's leading academic medical center, The University of Kansas Hospital, has contracted with Mary Theobald on an ongoing project to update patient information on the hospital website.

The project, which begins immediately, will update and expand department-specific information on the site, kumed.com. Theobald will interview physicians and administrators throughout the hospital in order to provide comprehensive information to patients and referring physicians about treatment options available for a wide range of medical conditions.

Theobald has been writing patient education materials for the hospital in November of 2006. This project builds on website writing she has performed for local and national healthcare providers.

Graduate Level Class to Focus on Promotion Management

July 21, 2007 - It's back to school for Theobald this September as she teaches Promotion Management at Avila University. This semester-long, graduate level course will cover real-world topics including planning, development, implementation and evaluation of creative strategy. More...

Alliance for Pediatric Quality Launches Website

July 10, 2007 - To establish a unified voice for improving the quality of pediatric health care, four national organizations recognized as leaders in pediatrics recently formed the Alliance for Pediatric Quality (Alliance). As a contractor for Dobies Healthcare Group, Mary Theobald participated in the launch of the new Alliance website. More...

Theobald Selected to Manage AAFP's First CME Podcast

November 3, 2006 - Mary Theobald has been selected to write and produce the AAFP's first CME podcast, which will help physicians treat patients who are overweight and obese. More...

Eye Doctors to Improve, Expand Internet Presence

June 5, 2006 - Two leading ophthalmology practices have asked Mary Theobald Marketing & Communications to lead their online marketing campaigns. More...

Mary Theobald Marketing to Help Kansas City Kids Wage Tar Wars

January 23, 2006 - Kansas City-area elementary students have the opportunity to participate in an educational program that discourages tobacco use thanks to a grant from the Health Care Foundation of Greater Kansas City. More...

Initiative Challenges Family Physicians to Ask, Act on Patients' Tobacco Use

October 26, 2005 - The American Academy of Family Physicians (AAFP) has chosen Mary Theobald Marketing to manage a year-long initiative aimed at getting its 94,000 physicians to ASK patients about tobacco use, then to ACT to help them quit. More...